Sutochno.ru is launching a new project, “How to Become a Superhost?” Our partner landlords will tell you how they came to the daily rental business, where they started, and how they got the superhost status . These are not stories of successful success, but conversations about interaction with our service, the specifics of short-term rentals, and working with guests.
“I was trying to find my niche”
Initially, we bought a two-room apartment in the center of Krasnodar, area – 62 square meters. And we took it for ourselves, planning uae telegram data to move. But after several trips I did not like the place. Thin walls, audibility of neighbors – the apartment turned out not to be what we wanted.
Little by little, I started thinking about what to do. I wanted to find my niche, leave medicine and live the way I dreamed of. Since I wanted my own business, I came up with the idea of renting out an apartment. Of course, a two-room apartment is not very profitable for daily rent, and you can’t get much for it in the long term. But if there is a request, the Universe helps, and I started preparing.
– How did your preparation take place?
– I watched videos of various bloggers on YouTube, mostly from Krasnodar. And then I came across Madina Dmitrieva. After but why should you consider watching regularly, I came to the conclusion that my two-room apartment could even be rented out on a bed-by-bed basis. That was 2018.
In one room I put 3 bunk beds – I saw something like that in St. Petersburg. And I made an apart-hotel out of the other rooms. The large room turned into a studio for 3-4 people, and the kitchen – into a room with a separate bathroom. There was a bathroom through the wall, so we installed water without any problems. So the team under my supervision renovated everything, and I “packed it up”.
– What difficulties did you encounter at first?
– My relatives didn’t believe me. They said home united kingdom email database that the idea with the apartment was a utopia, and I would have problems with the neighbors. I answered that if everything was done correctly and according to the documents, there would be no problems. While I was dealing with the apartment matters, the Khovanskaya law was introduced , according to which it is forbidden to set up hotels in residential premises.
When the law came into force, I reformatted everything in order to work calmly and honestly. The bunk beds had to be dismantled and taken to the dacha. Instead, I put a bed and a sofa in the room as an extra sleeping place. It was from that moment that I successfully began renting out the studio on Kommunarov , this was my start on Sutochno.ru.
Scaling: apartments and country houses
– You have 8 properties on Sutochno.ru. When did you realize it was time to scale up?
– In 2019, when there were enough guests, new ones started asking to come to me. There was no place to accommodate them. It became clear that we needed to gradually scale up.
It is important that I did not fill up apartments without guests. This is a mistake of many “daily renters” and new landlords. They think that they will fill up 12-20 apartments, rent them out and live! In my opinion, this is wrong. Eating an elephant one piece at a time. When you have acquired a sufficient number of guests, and they come back to you, this is a very good sign. That is when it is worth scaling up.
In January 2019, I rented an apartment in the Bolshoi residential complex. Then I bought two more. During the coronavirus epidemic, some of the owners of the apartments I sublet did not want to make concessions on payment. Then I had to give up three apartments. By that time, my family had already believed in me, they realized that the daily business is serious. Then my husband himself suggested that I take out a mortgage on another apartment in Bolshoi.
– Among your properties there are 3 houses. At what point did you decide to rent them out?
– We had our own dacha on the coast near Gelendzhik. On the territory there was a metal trailer, a luxurious barbecue area and a gazebo. In February 2022, I suggested to my husband to build a house or a hotel for vacationers here. The hotel would require a lot of financial investment, at that time the amount was unaffordable – 10 million rubles. I didn’t want to borrow money.
